ICC World Cup 2011-elecast Rights

ESPN Software India has been acknowledged as the official carrier and broadcaster for the tournament. It has signed an 8 yr deal with ICC that includes World Cup, one T20 series and one Championship League each year.

The deal is valued at about $1.1 billion and the network which includes ESPN, STAR Sports and STAR Cricket, will telecast all 49 matches of the ICC World Cup 2011.

ICC World Cup 2011-Official Sponsors

The ad, sponsor and telecast rights have their own tale to tell. Hyundai Motor India Limited (HMIL) will be the first official car partner of ICC WC from 2011 to 2015.

As part of the agreement ICC officials, players and VIP guests will use Hyundai cars for official transportation for the entire duration of the ICC Cricket World Cup 2011 and the contract extends till 2015. In addition to the World Cup, Hyundai will also be transport partners for the Women's World Cup and the T20 championship.